{"id":2769,"date":"2021-11-09T10:00:40","date_gmt":"2021-11-09T09:00:40","guid":{"rendered":"https:\/\/www.retail4u.it\/about-us\/future\/"},"modified":"2021-11-12T10:09:18","modified_gmt":"2021-11-12T09:09:18","slug":"future","status":"publish","type":"page","link":"https:\/\/www.retail4u.it\/en\/structure\/future\/","title":{"rendered":"Future"},"content":{"rendered":"<p><div class=\"fusion-bg-parallax\" data-bg-align=\"center bottom\" data-direction=\"up\" data-mute=\"false\" data-opacity=\"100\" data-velocity=\"-0.3\" data-mobile-enabled=\"false\" data-break_parents=\"0\" data-bg-image=\"https:\/\/www.retail4u.it\/wp-content\/uploads\/2021\/10\/retail4u-retail-story-n.jpg\" data-bg-repeat=\"false\" data-bg-gradient-type=\"linear\" data-bg-gradient-angle=\"180\" data-bg-gradient-start-color=\"rgba(30,35,65,0.6)\" data-bg-gradient-start-position=\"0\" data-bg-gradient-end-color=\"rgba(30,35,65,0.7)\" data-bg-gradient-end-position=\"100\" data-bg-radial-direction=\"center center\" ><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container fusion-parallax-up nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-background-position:center bottom;--awb-border-sizes-top:0px;--awb-border-sizes-bottom:0px;--awb-border-sizes-left:0px;--awb-border-sizes-right:0px;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:130px;--awb-padding-bottom:120px;--awb-padding-top-small:40px;--awb-padding-bottom-small:30px;--awb-margin-bottom:0px;--awb-background-image:linear-gradient(180deg, rgba(30,35,65,0.6) 0%,rgba(30,35,65,0.7) 100%),url(https:\/\/www.retail4u.it\/wp-content\/uploads\/2021\/10\/retail4u-retail-story-n.jpg);;--awb-background-size:cover;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_3 1_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-border-color:#ffffff;--awb-border-top:0px;--awb-border-right:1px;--awb-border-bottom:0px;--awb-border-left:0px;--awb-border-style:solid;--awb-width-large:33.333333333333%;--awb-margin-top-large:20px;--awb-spacing-right-large:5.76%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:5.76%;--awb-width-medium:33.333333333333%;--awb-spacing-right-medium:5.76%;--awb-spacing-left-medium:5.76%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-two\" style=\"--awb-text-color:#ffffff;--awb-font-size:40px;\"><h2 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"font-family:&quot;Raleway&quot;;font-style:normal;font-weight:500;margin:0;font-size:1em;--fontSize:40;line-height:1.2;\">THE RETAIL TRADE OF THE FUTURE<\/h2><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:66.666666666667%;--awb-margin-top-large:20px;--awb-spacing-right-large:2.88%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:2.88%;--awb-width-medium:66.666666666667%;--awb-spacing-right-medium:2.88%;--awb-spacing-left-medium:2.88%;--awb-width-small:100%;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 fusion-animated\" style=\"--awb-font-size:24px;--awb-line-height:38px;--awb-text-color:#ffffff;--awb-text-font-family:&quot;Raleway&quot;;--awb-text-font-style:italic;--awb-text-font-weight:400;\" data-animationType=\"fadeIn\" data-animationDuration=\"1.5\" data-animationOffset=\"top-into-view\"><p style=\"text-align: left;\">offers the customer a simple and fluid path of profound and constant interaction, guaranteeing emotions and demonstrating that they have social and ecological causes at heart<\/p>\n<\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:100px;--awb-padding-bottom:40px;--awb-padding-top-small:40px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-content-wrap\" style=\"max-width:1248px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-animated\" style=\"--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-margin-bottom-small:0;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeInLeft\" data-animationDuration=\"2.0\" data-animationOffset=\"top-into-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2\"><p>Human beings have always exchanged goods, the evolution of exchange has been transformed into selling and buying on the inside of an activity called retail.<br \/>\nThe retail&#8217;s story started in the &#8220;little shop&#8221;, primarily a place used to exchange goods, changing from the start of industrialisation up until today, in its current typology.<br \/>\nAt the start of the last century the &#8220;little shop&#8221; under my house, which provided the bare necessities for the people on site, changed. With the introduction of new technologies, such as cars and other means of transport, the small shop acquired new customers, it grew, expanded, and people became &#8220;consumers&#8221; with increasing purchasing power.<br \/>\nThis is how department stores and supermarkets of large-scale distribution were born.<br \/>\nThe development continued and the commercial centers and parks were born, the consumer now satisfies all the purchasing needs in one place.<\/p>\n<\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-3 fusion_builder_column_1_2 1_2 fusion-flex-column fusion-animated\" style=\"--awb-padding-bottom-small:0px;--awb-bg-size:cover;--awb-width-large:50%;--awb-margin-top-large:0px;--awb-spacing-right-large:3.84%;--awb-margin-bottom-large:20px;--awb-spacing-left-large:3.84%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\" data-animationType=\"fadeInRight\" data-animationDuration=\"2.0\" data-animationOffset=\"top-into-view\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-3\"><p>The development of retail and buying and selling were put to the test with the new generation of the internet and online shopping.<\/p>\n<p>The consumer is changing his buying behavior and companies (retailers) have the necessity to keep up with the times.<\/p>\n<p>The shop, known as retail today, highlights the emotion in its image, with the encounter between people, really seeing the goods with their colours, touching the material and smelling its scents.<\/p>\n<p><b>The new concepts of emotional retail 4.0 incorporate the new innovative technologies such as multi-channel, retail phygitar, cross-channel, omnichannel.<\/b><\/p>\n<\/div><div class=\"fusion-text fusion-text-4\" style=\"--awb-font-size:19px;\"><p><a href=\"https:\/\/www.retail4u.it\/en\/news\/come-sara-il-retail-del-futuro\/\" target=\"_blank\" rel=\"noopener\">What will the Retail trade of the future look like?<\/a><\/p>\n<\/div><div class=\"fusion-image-element \" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-1 hover-type-zoomin\"><img decoding=\"async\" width=\"900\" height=\"600\" title=\"retail4u-retail-story\" src=\"https:\/\/www.retail4u.it\/wp-content\/uploads\/2021\/10\/retail4u-retail-story.jpg\" alt class=\"img-responsive wp-image-1755\" srcset=\"https:\/\/www.retail4u.it\/wp-content\/uploads\/2021\/10\/retail4u-retail-story-200x133.jpg 200w, https:\/\/www.retail4u.it\/wp-content\/uploads\/2021\/10\/retail4u-retail-story-400x267.jpg 400w, https:\/\/www.retail4u.it\/wp-content\/uploads\/2021\/10\/retail4u-retail-story-600x400.jpg 600w, https:\/\/www.retail4u.it\/wp-content\/uploads\/2021\/10\/retail4u-retail-story-800x533.jpg 800w, https:\/\/www.retail4u.it\/wp-content\/uploads\/2021\/10\/retail4u-retail-story.jpg 900w\" sizes=\"(max-width: 640px) 100vw, 600px\" \/><\/span><\/div><\/div><\/div><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":3138,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"footnotes":""},"class_list":["post-2769","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.retail4u.it\/en\/wp-json\/wp\/v2\/pages\/2769","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.retail4u.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.retail4u.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.retail4u.it\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.retail4u.it\/en\/wp-json\/wp\/v2\/comments?post=2769"}],"version-history":[{"count":9,"href":"https:\/\/www.retail4u.it\/en\/wp-json\/wp\/v2\/pages\/2769\/revisions"}],"predecessor-version":[{"id":3255,"href":"https:\/\/www.retail4u.it\/en\/wp-json\/wp\/v2\/pages\/2769\/revisions\/3255"}],"up":[{"embeddable":true,"href":"https:\/\/www.retail4u.it\/en\/wp-json\/wp\/v2\/pages\/3138"}],"wp:attachment":[{"href":"https:\/\/www.retail4u.it\/en\/wp-json\/wp\/v2\/media?parent=2769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}